This content originally appeared on Adblock Plus and (a little) more - Blog and was authored by Laura Dornheim
When the Acceptable Ads Committee (AAC) was established in 2016, it was structured in a way that the ad-blocking user’s voice, and by proxy that of digital rights organizations, needed to count just as much as that of the multi-billion dollar online advertising supply chain. Having users at the table with voting power is a first within the online advertising industry, and has been a critical success factor for the AAC. The balancing act of having the industry and users compromise on non-intrusive advertising experiences makes it a truly unique standard-setting body.
During its last board meeting, the AAC asked eyeo to help amplify the call for more user feedback regarding the Acceptable Ads standard.
Are you an ad-blocker user and have some understanding and interest regarding monetization strategies of online content? Please provide your ideas, feedback and other remarks in this form that the AAC set up to collect ideas, and help decide what is next for the AAC.
This content originally appeared on Adblock Plus and (a little) more - Blog and was authored by Laura Dornheim
Laura Dornheim | Sciencx (2020-07-23T11:59:15+00:00) The Acceptable Ads Committee wants your input. Retrieved from https://www.scien.cx/2020/07/23/the-acceptable-ads-committee-wants-your-input-2/
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