An Introduction to Brave’s In-Browser Ads

Online advertising has been the engine that powers online content creation for decades. The modern online advertising ecosystem has evolved to optimize for conversions (i.e. clicks and purchases). This practice often leads to persistent and privacy-inv…


This content originally appeared on Brave’s Latest News on Brave Browser and was authored by Brave’s Latest News on Brave Browser

Online advertising has been the engine that powers online content creation for decades. The modern online advertising ecosystem has evolved to optimize for conversions (i.e. clicks and purchases). This practice often leads to persistent and privacy-invasive browsing and behavioral data collection to feed into analytics models, while an individual is browsing seemingly unrelated web sites through an infrastructure of third-party trackers. Over the last decade, users have increasingly pushed back against these privacy-violating practices, both through adoption of products such as Brave that automatically block third-party trackers, and through legislative and regulatory actions such as GDPR and the like.


This content originally appeared on Brave’s Latest News on Brave Browser and was authored by Brave’s Latest News on Brave Browser


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Brave’s Latest News on Brave Browser | Sciencx (2020-09-03T00:00:00+00:00) An Introduction to Brave’s In-Browser Ads. Retrieved from https://www.scien.cx/2020/09/03/an-introduction-to-braves-in-browser-ads/

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" » An Introduction to Brave’s In-Browser Ads." Brave’s Latest News on Brave Browser | Sciencx - Thursday September 3, 2020, https://www.scien.cx/2020/09/03/an-introduction-to-braves-in-browser-ads/
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Brave’s Latest News on Brave Browser | Sciencx - » An Introduction to Brave’s In-Browser Ads. [Internet]. [Accessed ]. Available from: https://www.scien.cx/2020/09/03/an-introduction-to-braves-in-browser-ads/
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IEEE
" » An Introduction to Brave’s In-Browser Ads." Brave’s Latest News on Brave Browser | Sciencx [Online]. Available: https://www.scien.cx/2020/09/03/an-introduction-to-braves-in-browser-ads/. [Accessed: ]
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