Fitbit Premium launches StrongWill with Will Smith

Will Smith recently joined the Fitbit family and made his public commitment to improve every aspect of his health and wellness. The rapper and actor is creating and curating a Fitbit Premium-exclusive collection of whole-health guidance. Six sweat-inducing, endorphin-boosting workouts and mindfulness sessions in the Will Smith: StrongWill curriculum are now available. From room-shaking workouts to smooth stress-relief techniques, Premium members can now virtually work with Will and his trainers to get their minds and bodies strong. And yes, Big Will-isms do abound!

Premium gets a lot more fresh

Fitbit is inviting you to join in prioritizing your holistic health -- from physical fitness to better sleep habits and maintaining mental wellness. Will’s own drive to get in the best shape of his life was inspired by a desire to improve his overall wellbeing, and the StrongWill collection focuses on both the physical and mental aspects of strength

As he mentioned on social media, “I spent countless days grazing on snacks and didn’t feel my best physically. I love my body, so I want to get my overall health and wellness back on track. To me, being in the ‘best shape of my life’ really means taking better care of my body.”

No matter where you’re at in your wellness pursuit, the hardest part is getting started. Fitbit and Will are helping Premium users to reach goals with an approachable curriculum that fits into your life, enhances your routine and brings calorie-burning moves, form modifications, guided mindfulness and plenty of jokes from Will to keep the energy levels high.

Get motivated with Will’s trainers and join in a variety of guided sessions, exclusively within Fitbit Premium – no equipment or gym required:

• Bodyweight Strength: Will Smith is no stranger to lifting weights, but sometimes even the Fresh Prince can’t make it to the gym. Join trainer Roz the Diva to learn strength building techniques you can do without much equipment and explore one of Will’s favorite exercises.
• Core Challenge: To achieve the freshest fitness goals, start with your core, since that’s where peak performance is “born and raised.” Join trainer Jahdy to explore Will’s favorite techniques to strengthen, engage and stretch your core.
• Find Your Center: Will Smith always makes this clear: when training your body, it’s just as important to train your mind. Join trainer Faith Hunter on a mindful look inward to hone your mental fitness with deep breathing exercises and meditation.
• Mobility Flow Yoga: Yoga has been key to Will’s fitness success. Follow trainer Hiro Landazuri through a progressive mobility yoga flow to work your dexterity, flexibility and stability. Namaste!
• Let’s Go Cardio!: In this workout, trainer Maya Monza takes you from warmup, through 10 cardio-intensive exercises, to cool down without skipping a beat. Have some water and a towel ready, because elevating your heart rate and breaking a sweat is what it’s all about. Like Will says, “Let’s turn this furnace on!”
• Upper Body HIIT: The faster the better: Trainer Bianca G delivers a high-energy, high intensity interval training workout focused on the upper body and core to burn calories, gain endurance and build muscle fast.

While he has been working on his wellness, Will is beginning to wear Fitbit’s newest and most advanced tracker, Charge 5, which complements his regimen, reminds him to keep moving and also helps him to manage stress and his mental wellbeing.

Finishing “strong”

As we enter the last stretch of 2021, we all want to finish strong and establish better habits for the new year -- but what does that truly mean? Being strong looks different for everybody, whether strong in body, mind or heart. Take it from Will. “I’ve really come to understand that strength is so much more than a physical ability, it’s mental and emotional too,” Will says. “It’s not just about how many abs you have or how big your biceps are, but can you push yourself to try new things, get better at the work you’re already doing and stick with it? That requires a different kind of strength.”

You don’t have to do it alone -- grab a friend, family member or neighbor, just as Will’s community has been sharing their own inspiring stories with him.

You can peek into the strides Will is making to round out the year with better health in YouTube Originals’ new unscripted series, “Best Shape of My Life,” premiering Monday, November 8 on his YouTube channel. This emotionally packed five-day event from Westbrook Media peels back the curtain on what makes Will Smith truly tick as he is pushed to his limits and questions the very behaviors that have led to his success -- and ultimately it’s on this search where his healing can begin.

Also in November, Fitbit is sponsoring the five-city tour of Will’s memoir, “Will,” in support of his path toward wellness and the many “steps” that go into an international book tour. The “Will” memoir shines a light on his path to understanding where outer success, inner happiness and human connection are aligned.

Follow Fitbit on social for more updates on Will’s wellness efforts and stay tuned for more StrongWill collections coming to Fitbit Premium in 2022 for truly “fresh” ways to continue growing stronger.

For more inspiration and guidance about fitness, nutrition, health and wellness, read more on the Fitbit blog.