Twilio SIGNAL 2022 – EMEA Session Highlights

Want to learn more about the latest customer engagement trends and how companies like Flixbus, Douglas, Audibene, NatWest and others are transforming their business with Twilio? This year’s SIGNAL conference is taking place from November 2-3, 2022. We have a great representation of European customers to talk about the latest customer engagement trends.

Below is a list of sessions you shouldn't miss. Sign up for SIGNAL 2022 for free now!

Register for our EMEA in-person viewing parties in London or Berlin

If you feel like stepping out and stepping up your SIGNAL experience, there are watch parties featuring food, drinks, and special entertainment, and recap sessions happening in London and Berlin on November 3rd. It would be great to see you in person at those locations and watch the sessions together.

Vision Keynote - with the International Federation of Red Cross

At a time when the cost and complexity to find, reach and keep customers is harder than ever before, every business leader is thinking about how to build a more profitable, durable business. Join Twilio’s leadership, as well as special guests and customer speakers, to hear how companies are succeeding in the current environment by reducing acquisition costs and creating happy, repeat customers with Twilio.

Developer Keynote

Explore the past and future of communications as we hear from web pioneer Lou Montulli, the inventor of HTTP cookies, and explore Twilio Engage and Segment. With code-driven demos, we'll show you how you can expand your influence, decrease your toil, and increase your impact as a developer with Twilio.

Engaging communities for good: A conversation with George and Amal Clooney

Join Twilio’s Chief Operating Officer, Khozema Shipchandler, in a discussion with celebrated actor and filmmaker, George Clooney, and esteemed human rights lawyer, Amal Clooney. The award-winning pair will discuss their respective careers and successes, share advice on how to engage communities for good and dive into their work with the Clooney Foundation.

Changing the game: A conversation with Venus Williams

Join us for a conversation with world-renowned athlete, fashion forward designer and pay equality advocate Venus Williams and Twilio’s Chief Diversity Officer, Lybra Clemons, as they look to unpack what it means to succeed and “win” in today’s world, how to persevere through times of uncertainty and why we have a responsibility to “change the game” and advocate for equitable policies that benefit all marginalized communities.

EMEA Customer Sessions

Audibene: Remote Customer Experiences with IoT & Video – How German audiology provider audibene / hear.com became the fastest growing hearing aid company in the world

Twilio enables businesses to connect IoT-sourced data with customer engagement on channels such as Voice and Video. In this session, German hearing aid provider Audibene, branded Hear.com in the US, will talk about how they leverage a broad set of Twilio technologies such as Voice, Video, Flex, and Super SIM to reach customer audiences in rural areas and thus expand their market, while providing a superior customer experience with Video.

Douglas: How Douglas and Tovala are shaping next gen B2C customer engagement

Douglas is transitioning from a chain of offline stores to Europe's leading beauty and health platform. With customers all over Europe, a legacy tech stack in their core markets and a broad spectrum of local solutions, Douglas had to reiterate to get where they want to be: To engage with the right user with the right message at the right time. Tovala is a unique customer success story combining multiple Twilio products (Segment, IoT, Messaging, Short Codes) to deliver a brand new type of customer experience – restaurant quality meals which cook themselves at home and give customers back time to spend with loved ones. They’re a success story that thrived during the pandemic, creating a new type of meal delivery business powered by technology. They could have only delivered this unique experience by partnering with Twilio to deliver a next generation customer experience that combines customer data, connectivity, and messaging.

Flixbus: Five Best Practices for a Conversational IVR with Twilio

With Twilio, FlixBus is able to transition its customer service hotlines from a legacy IVR, where even minor changes often required weeks of effort, to a modern one where the flexibility of cloud APIs allows for optimized metrics and customer satisfaction. In this talk, we present five best practices for improving the caller experience by applying a set of Conversational UX principles to call centre automation. By designing for self-service and utilizing caller-centric vocabulary, system-like politeness, structured short responses, and natural language recognition for menu navigation, we are able to create caller-friendly experiences that equally foster customer satisfaction and meet our automation goals.

International Federation of Red: How the IFRC used Twilio SMS and WhatsApp to scale crucial humanitarian aid during the Ukraine crisis Cross Session

As the world’s largest humanitarian network, the International Federation of Red Cross and Red Crescent Societies (IFRC) needs streamlined solutions to power critical support services across its global programs. From leveraging WhatsApp and SMS to provide cash assistance in Ukraine, to their direct communications with people affected in the Netherlands, the IFRC network has been able to customize solutions to each of their programs. In this session, you’ll hear about IFRC’s utilization of Twilio’s various digital communication channels, and how you can quickly and efficiently build the solutions that support your organization.

NatWest: Transforming customer interactions at a Global Bank

NatWest found the digital solutions they needed with Twilio, they’ve found a partner to support their overall strategy as an organization. We aspire to continuously create customer experiences that are better, faster, and more cost effective. For NatWest, a better experience means tailored, personalised messaging that reaches a specific audience at the right time. Twilio is not only a vendor, but a strategic partner. Equipped with messaging data through Twilio, NatWest is able to focus on a segment of its audience, allowing the bank to target groups of customers at specific times and experiment with new messaging strategies.

Spoke Phone and Ciptex: Personalising the car buying experience with Twilio Flex, Segment and Spoke

Vertu Motors is the 5th largest motor retailer in the United Kingdom. Its aim is to grow via acquisitions and the use of digital experiences to drive organic growth. COVID and new market entrants were disrupting Vertu’s business with customer engagement dramatically shifting online. Vertu’s legacy contact centre struggled to keep pace, and 40% of customer calls to dealerships went unanswered. The deployment of Flex, Segment, and Spoke Phone provided Vertu with an integrated customer engagement and voice platform, tracking every channel and conversation to deliver personalised customer context directly into the call, dramatically improving the customer experience.

Sprint Reply: 3 essential customer engagement plays to deliver the dream in retail

The customer engagement challenges that brands face today are often common issues with relatively simple solutions. Prepare yourself to face down these challenges, and get ready to supercharge your customer experience. Set yourself up to engage any customer, over any channel, at any time.

In this session, we’ll reveal three essential steps that every retailer should take to resolve their biggest customer engagement challenges in the most expedient way possible. Discover how you can amplify your strategy by following our “go further tactics”, which are building blocks to scaling, and hyper-personalising your customer experience

So what are you waiting for? Register for free today to be part of this year’s most epic SIGNAL.

We’ll see you there.