17 Promotional Text Message Examples and Templates

Promotional text messages can be a massive traffic and sales driver for your business—when used correctly. The SMS marketing channel has a whopping 98% open rate and a 36% click-through rate, in addition to being one of customers’ most preferred communication channels.

Need some promotional text message examples and templates to inspire your SMS marketing campaigns? We’ve got what you need.

To help you get started, we’ve collected various promotional text examples for a wide range of use cases. Whether sending text messages for a flash sale or an upcoming event registration, we have the copy/paste templates you need.

Promotional text message examples & templates

1. Discount

Don’t miss out! Get 20% off our latest hat collection. Shop now and use code [insert code].

2. Free shipping

Need supplies fast? We’ve got just what you need with free expedited shipping when you spend $65. Shop now and get it fast.

3. Limited-time offer

Hurry, this sale won’t last long. Visit our site-wide spring sale to get discounts up to 75% off. Sale ends at midnight (and while supplies last).

4. Event registration

Register now to secure your spot at our upcoming virtual webinar series. Hear from experts in the industry on the latest trends and best practices.

5. Free trial

Ready to try our product for yourself? Start your 7-day free trial to get access to everything our platform has to offer—no credit card required.

6. New product

It’s finally here: the Gnarliest Trail Shoe. Place your order soon to get a pair of our first batch.

7. New feature

You asked. We delivered. You can now use Dark Mode across our website and mobile applications. Try it out now.

8. Subscribe

Want to get even more deals and updates in your messages? Subscribe to our weekly roundup by texting SignMeUp to 54321.

9. Holiday promotion

‘Tis the season! Get ready to take advantage of festive deals and discounts with our exclusive holiday promotion. Start shopping now!

10. Giveaway

We’re giving away 3 of our newest hoverboards! Register for the giveaway (and earn points for referring friends) starting today.

11. Loyalty program

Not a member yet? Join our loyalty program to earn rewards and discounts with every purchase.

12. Flash sale

Our flash sale is now live. Get your hands on the products you’ve been wanting at incredible prices—but hurry, it won’t last forever!

13. Upsell

Are the caps on your bottles starting to get old? Don’t replace them, upgrade to our newest model (and get a free filter).

14. Cross-sell

Want to know what would go perfectly with that new bike? A state-of-the-art helmet. Protect your noggin and keep the miles logging.

15. Feedback request

Thanks for purchasing a monthly box subscription. What do you think of it? Let us know your honest thoughts.

16. Welcome message

Thanks for subscribing to our promotional text messages. We send out weekly deals and updates every Friday (with occasional urgent messages throughout the week).

17. New menu item

Our summer menu is back and better than ever. This season, we’re introducing a brand-new hamburger that’ll tantalize those tastebuds. Stop by to try it out.

Start sending promotional text messages with Twilio

You have the messages prepared. Now, you just need an all-in-one platform to send them for you. Fortunately, we have just the thing.

Sign up for a free Twilio account (no credit card required) to get started. Try our omnichannel messaging platform to engage customers across their preferred channels, and use Twilio Studio to build communications solutions with little-to-no code.