This content originally appeared on DEV Community and was authored by Jyoti
Everyone knows that Amazon is the global leader of the eCommerce world. And, if you have a flourishing online business on this platform, it’s time to expand it. There are many ways you can do it, like opening a seller account on another marketplace. But I can understand if you don’t want to switch to another platform. So what should you do? Well, you can simply create another Amazon seller account. Now you must be wondering, can I have multiple Amazon seller accounts?
Yes and no. Confused? Let’s understand!!
How to Open Second Amazon Seller Accounts?
Creating multiple marketplace seller accounts can help an online seller in many ways. You can make another seller account to tap into the new product niche or sell in the new region. But is it so simple? No, especially when you want to create multiple seller accounts on Amazon.
Why is that?
Amazon takes its sellers’ safety and privacy seriously. And to prevent any fraud on your name, Amazon has put some restrictions on opening a second seller account. So, what are the rules or reasons for opening a second seller account on this platform?
Who can have Multiple Seller Accounts on Amazon?
Like I said before, Amazon doesn’t allow every seller to create multiple seller accounts. And if you want to apply for the second account, you must have one of the legitimate reasons list here: -
1. In case you want to sell from the same location/region
Amazon will approve your second seller account only if:
- The primary seller account has excellent seller metrics
- Email address and bank account is different than the primary account
- Selling entirely different products on other accounts
2. In the case of different brands
If you have a well-established business, and you want to segregate your brands. No one won’t stop you from creating multiple Amazon seller accounts for your different brands.
3. In case you want to sell from a different location/region
Suppose you want to sell in different regions to expand your business. In that case, you can create multiple seller accounts on the country-specific Amazon site. For example, if you are selling on Amazon.com, you can create another seller account on Amazon.co.uk, Amazon.com.au, etc.
How to Manage Multiple Amazon Seller Accounts?
Once you asked Amazon permission to create another seller account, you can create as many accounts as you want. But do you know the difficult part? Managing multiple seller accounts isn’t easy, especially when you have a thriving business.
As now you have more than one account, you have to manage everything from listing, updating, tracking activities on all of them. With time, these tasks will become further difficult to manage.
To cope with these problems and manage your Amazon accounts efficiently, you can opt for automated selling. Many eCommerce service providers offer these solutions to help sellers expand their business and improve their selling experience.
So, are you going to get another seller account for your business?
This content originally appeared on DEV Community and was authored by Jyoti
Jyoti | Sciencx (2021-08-17T07:36:28+00:00) Can You Have Multiple Amazon Seller Accounts?. Retrieved from https://www.scien.cx/2021/08/17/can-you-have-multiple-amazon-seller-accounts/
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